In order to effectively catch the eye of the consumer, the right website structure should be deployed. Consider these scenarios. You are seeking to keep customers updated on future events at your business location. What design should you opt for? I would argue that a blog would be very effective. Little technical knowledge is needed to maintain a blog page and will allow you (the owner) to remain independent from developers like myself. Okay, so what about if you are trying to display your artistry portfolio? Simple. I would opt for a design-focused page with retina-quality images. Media would drive your business, so written paragraphs of text should come few are far between.
Consider the following questions. Always remember that you are in the driver’s seat. The website must meet your expectations.